What happens when the Optical Professionals of Minnesota team up with a stellar vendor partner? You get an unforgettable Opti-Pop Up event and Mankato showed up in style.

A massive THANK YOU to Cooper Vision and Tim Floyd for sponsoring and bringing the 1 ABO credit course to life. The topic, Managing Without a Managed Care Mind, was presented by Karen Michaelson, ABOC, and Tim Floyd, and it sparked real energy in the room.

Held at the fun and edgy 418 Room in Mankato, the atmosphere was buzzing. Attendees mixed, mingled, and enjoyed fantastic food and drinks. The weather was gorgeous—if we could’ve moved it outside, we would have! But once the crowd found their groove, the energy was electric.

The Learning Was Real

The session focused on increasing capture rate—a familiar topic, but this time with a twist. Tim walked optometrists, opticians, and contact lens techs through eye-opening scenarios showing how much revenue slips away from practices. Meanwhile, Karen made it visual—literally tossing hundred-dollar bills to drive the point home.

Tim shared practical formulas, tips, and strategies to:

• Maximize insurance and rebates

• Offer no-cost shipping

• Save time and money

• Strengthen patient relationships

Karen pushed the conversation further, exploring new revenue streams beyond traditional walls. From aesthetics to nutraceuticals, skincare, vitamins, and more—she showed how patients are already spending on these services elsewhere. Why not bring them into your practice?

“What is current is past.” Every moment gone is one you could be reimagining your business and outcomes.

What’s Next?

The response was phenomenal—we’ve already been asked to bring more courses back to Mankato soon!

Want an Opti-Pop Up event in your area? We love collaborating with vendors and eye care professionals to create fun, impactful experiences. Let’s make it happen.

Reach out to OPM at opticalprosmn.com